The Sales Zen AI Toolkit: Prompts For Ad Sales

Welcome to the Sales Zen AI Prompt Library, your ultimate resource for unlocking the power of artificial intelligence in ad sales. This growing collection features high-impact, proven AI prompts by sales stage and goal, providing the practical details you need to implement them immediately.

These structured prompts are designed to transform you from a generic seller into an informed strategic partner. The majority of prompts follow the RIGS Format ™:

• Role: This tells the AI who to pretend to be (e.g., a "Chief Marketing Officer" or "Digital Media Strategist"), which instantly makes the answer higher quality and more focused.

• Instruction: This tells the AI what you want it to do (e.g., "Generate a list of pain points" or "Write three email opening lines"), which is the core task you need completed.

• Guardrail: These are the rules and limits for the answer (e.g., "Must be a bulleted list," "Avoid sales jargon," or "Must be exactly one sentence each"), ensuring the output is perfectly usable.

• Specifics: This provides the necessary details the AI needs to complete the job (e.g., the company name, the target job title, or data from a previous prompt), making the answer hyper-relevant to your situation.