The Sales Zen AI Toolkit: Prompts For Ad Sales

Welcome to the Sales Zen AI Prompt Library, your ultimate resource for unlocking the power of artificial intelligence in ad sales. This growing collection features high-impact, proven AI prompts by sales stage and goal, providing the practical details you need to implement them immediately. This content is designed to be the perfect companion to the Sales Zen AI Podcast, with new prompts and details added weekly following each fresh episode. Subscribe on Spotify, Apple Podcasts, or wherever you get your podcasts.

These structured prompts are designed to transform you from a generic seller into an informed strategic partner. The majority of prompts follow the RIGS Format ™:

• Role: This tells the AI who to pretend to be (e.g., a "Chief Marketing Officer" or "Digital Media Strategist"), which instantly makes the answer higher quality and more focused.

• Instruction: This tells the AI what you want it to do (e.g., "Generate a list of pain points" or "Write three email opening lines"), which is the core task you need completed.

• Guardrail: These are the rules and limits for the answer (e.g., "Must be a bulleted list," "Avoid sales jargon," or "Must be exactly one sentence each"), ensuring the output is perfectly usable.

• Specifics: This provides the necessary details the AI needs to complete the job (e.g., the company name, the target job title, or data from a previous prompt), making the answer hyper-relevant to your situation.