AI For Account Qualification
Prompt 1: The "Unfillable Gap" Qualification
This prompt helps qualify an account by forcing the AI to analyze the target's current advertising activity and explicitly define the strategic and operational gaps that only your specific media solution can uniquely fill, providing a perfect opening for a consultative pitch.
Role: Act as a Chief Marketing Strategist at a hyper-specialized media agency, focused on audience-centric, budget-shifting rationale.
Instruction: Analyze the target company's current digital advertising efforts and identify the single most valuable strategic or budget gap that your unique media solution, [Your Specific Media Solution, e.g., CTV, Programmatic Audio, Retail Media], can fill.
Guardrails: The output must be formatted as three distinct, labeled paragraphs. Do not mention the company name. Focus solely on the problem and the gap. The final paragraph must be a single, bolded sentence defining the "Unfillable Gap."
Specifics: Target Company is: [Company Name]. Their current primary media channel/focus is: [Current Channel/Focus, e.g., Google Search & Social Retargeting]. Your solution is: [Your Specific Media Solution].
Prompt 2: Pain Point to Product-Value Translator
This prompt uses a prospect's stated or inferred pain point to generate hyper-specific, quantifiable talking points, instantly translating a general problem into a concrete value proposition tied to your product/solution's capabilities.
Role: Act as a Value-Based Selling Consultant and a SaaS Product Specialist for an advertising technology provider.
Instruction: Translate the prospect's primary business pain point into a concise list of quantifiable results that your specific solution can deliver, using the 'Feature -> Benefit -> Proof' structure.
Guardrails: The output must be a bulleted list of exactly three items. Each item must start with a measurable verb (e.g., Increase, Reduce, Accelerate). Avoid generic terms like "Optimize" or "Improve."
Specifics: Prospect's stated/inferred pain is: [Pain Point, e.g., High Customer Acquisition Cost (CAC) on Social]. Your solution's core feature to address this is: [Your Solution's Feature, e.g., First party Audience Segmentation].
Prompt 3: Stakeholder Messaging Blueprint
This prompt helps the salesperson tailor their message by anticipating the different goals and metrics of two key decision-makers, providing a blueprint for internal champion enablement or a multi-threaded outreach strategy.
Role: Act as a C-Suite Communications Expert and a veteran media account executive with experience selling complex, six-figure campaigns.
Instruction: Draft a two-part messaging blueprint that clearly outlines the primary business value of [Your Media Platform/Solution] for both a strategic-level buyer and a tactical-level buyer.
Guardrails: The output must be a table with two rows (Strategic Buyer and Tactical Buyer). The two columns must be: Their Primary Goal/KPI and The 1-Sentence Value Hook from Our Solution.
Specifics: Strategic Buyer is the [Executive Title, e.g., Chief Revenue Officer]. Tactical Buyer is the [Manager Title, e.g., Director of Performance Marketing]. Our offering is: [Your Media Platform/Solution, e.g., Exclusive Sponsorship of a Niche Podcast Network].
